All Theses, Dissertations, and Capstone Projects
Year of Award
1987
Degree
Master of Business Administration (MBA)
College
College of Business & Professional Studies
Degree Program
Business
Department
Business Administration
Keywords
Entrepreneur, Financial Plan, Venture Capital, Small Buisiness, SBA
Abstract
This study focuses on the basic elements of a successful business plan for a small or a medium size manufacturing company. A thorough review of the literature dealing with this topic is examined and presented.
It was found that all sources agree on many of the the basic format of the acceptable and a successful business plan for a manufacturing company. The generally recommended and acceptable structure must include a concise and a detailed description of l) the company 2) markets and competition 3) the product 4) selling and distribution methods 5) manufacturing and production 6) financial data and 7) type and amount of the investments needed.
The study examines in detail the two most important sub-plans of the business plan - The financial plan and the marketing plan. In reviewing the related literature dealing for the financial plan, there was also a general agreement among the authors that the financial plan must project at least five years in the future, and preferably more. That, it must include a pro forma balance sheet, pro forma financial statement, pro forma cash flow statement and a break-even analysis for those projected periods.
A special attention is given to venture capitalists since they provide emerging manufacturing companies with the important source of equity funds. It was reported that venture capitalists expect a return on their money between 35% to 60% compounded annually depending on the risk of the investment.
Marketing planning is also examined and a comprehensive summary of a marketing plan is presented.
Document Type
Restricted Thesis
Recommended Citation
El-Baz, Hazim S., "An Examination of the Basic Elements of a Successful Business Plan for a Small or Medium Size Manufacturing Company" (1987). All Theses, Dissertations, and Capstone Projects. 582.
https://griffinshare.fontbonne.edu/all-etds/582
Restricted
Available to Fontbonne users only. Please log in with your id + password.
If you are the author of this work and would like to make it openly accessible to all, please click the button above.
Rights Statement
Comments
Includes Business Plan for Small Manufacturers published by the US Small Business Administration Office of Business Development, 1987.