All Theses, Dissertations, and Capstone Projects

Year of Award



Master of Business Administration (MBA)


College of Business & Professional Studies

Degree Program



Business Administration


technology, AI, expert system software, ethics, natural language


Ever since the first computers were manufactured, the concept of machines which think like humans has existed. The technology which focuses on emulating human thought and decision making processes through the use of computers is called artificial intelligence.

The purpose of this paper is to examine the field of artificial intelligence as it relates to the computer software industry. This paper will examine the current state of technology from a commercial viewpoint and determine the business potential for artificial intelligence technologies and the companies that develop artificial intelligence products.

The information in this paper is divided into four parts. The first part defines what is meant by the term "artificial intelligence". The major components and domains of artificial intelligence are defined as well as potential uses. The second part of this paper takes each of the major domains and examines the current status of technology and commercial products. The third part presents an overview of the major groups involved in artificial intelligence research and looks at future market forecasts for artificial intelligence products. The final part of this paper summarizes the present and future market potential of artificial intelligence.


This thesis was selected for its superior quality, and was suggested as a good example for MBA students to follow.

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